AI Insights · Timothy · January 2024
Top 5 Maps and Navigation Apps in Colombia Q4 2023
Discover the performance trends of the top 5 maps and navigation apps in Colombia during Q4 2023, including weekly downloads and active users.
In this article, we dive into the performance of the top 5 maps and navigation apps in Colombia for the fourth quarter of 2023. The data, sourced from Sensor Tower, provides a comprehensive look at weekly downloads and active user trends.
inDrive. Save on city rides saw a notable increase in weekly downloads, peaking at around 150K in early December. Active users fluctuated but generally trended upwards, reaching approximately 3.2M by mid-December before a slight dip to 2.8M at the end of the quarter.
DiDi Rider: Affordable rides experienced a steady increase in weekly downloads, hitting a high of nearly 100K in early December. Active users also saw a gradual rise, reaching about 1.6M in mid-December before slightly declining to 1.4M by the end of the quarter.
Waze Navigation & Live Traffic maintained a consistent download rate with a noticeable spike to 58K in the last week of December. Active users grew steadily, culminating in approximately 844K by mid-December before a minor drop to 832K at the end of the quarter.
Uber - Request a ride showed a consistent increase in weekly downloads, reaching around 40K by mid-December. Active users followed a similar upward trend, peaking at nearly 1.3M in early December before a slight decrease to 1.1M by the end of the quarter.
Phone Tracker and GPS Location had a fluctuating download rate with a significant increase to 36K in the final week of December. Active users showed steady growth, peaking at around 360K by the end of the quarter.
These trends highlight the dynamic nature of the maps and navigation app market in Colombia. For more detailed insights, visit Sensor Tower.